{"id":911,"date":"2026-01-15T07:17:57","date_gmt":"2026-01-15T07:17:57","guid":{"rendered":"https:\/\/www.kojifm.com\/ar\/?p=911"},"modified":"2026-01-20T14:23:14","modified_gmt":"2026-01-20T14:23:14","slug":"data-analysis-to-improve-the-performance-of-shopping-centers","status":"publish","type":"post","link":"https:\/\/www.kojifm.com\/ar\/data-analysis-to-improve-the-performance-of-shopping-centers\/","title":{"rendered":"\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0644\u062a\u062d\u0633\u064a\u0646 \u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629"},"content":{"rendered":"

[vc_section][vc_row][vc_column width=”1\/4″][\/vc_column][vc_column width=”1\/2″][vc_tta_accordion section_title_tag=”h2″ c_align=”center” active_section=”1″ collapsible_all=”true”][vc_tta_section title=”\u0627\u0644\u0645\u062d\u062a\u0648\u064a\u0627\u062a” tab_id=”1768459002141-f30bc69f-0a74″][vc_column_text css=””]<\/p>\n

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\u0627\u0644\u062e\u0627\u062a\u0645\u0629<\/a><\/h4>\n

\u0627\u0644\u0645\u0635\u0627\u062f\u0631<\/a><\/h4>\n

[\/vc_column_text][\/vc_tta_section][\/vc_tta_accordion][\/vc_column][vc_column width=”1\/4″][\/vc_column][\/vc_row][\/vc_section][vc_section el_id=”\u0627\u0644\u0645\u0642\u062f\u0645\u0629”][vc_row][vc_column][vc_column_text css=””]<\/p>\n

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[\/vc_column_text]

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\u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0627\u0644\u064a:<\/strong> \u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0627\u0644\u0625\u064a\u062c\u0627\u0631\u0627\u062a\u060c \u0648\u0635\u0627\u0641\u064a \u0627\u0644\u062f\u062e\u0644 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a (NOI)\u060c \u0648\u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0644\u0643\u0644 \u0645\u062a\u0631 \u0645\u0631\u0628\u0639\u060c \u0648\u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 (ROI).<\/p>\n

\u0627\u0644\u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629:<\/strong> \u0627\u0633\u062a\u0647\u0644\u0627\u0643 \u0627\u0644\u0637\u0627\u0642\u0629\u060c \u0648\u062a\u0643\u0627\u0644\u064a\u0641 \u0627\u0644\u0635\u064a\u0627\u0646\u0629\u060c \u0648\u062a\u062d\u0633\u064a\u0646 \u062a\u0648\u0632\u064a\u0639 \u0627\u0644\u0642\u0648\u0649 \u0627\u0644\u0639\u0627\u0645\u0644\u0629\u060c \u0648\u0643\u0641\u0627\u0621\u0629 \u0627\u0633\u062a\u063a\u0644\u0627\u0644 \u0627\u0644\u0623\u0635\u0648\u0644.<\/p>\n

\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646:<\/strong> \u0646\u0645\u0648 \u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646\u060c \u0648\u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u0625\u0634\u063a\u0627\u0644\u060c \u0648\u0645\u0639\u062f\u0644\u0627\u062a \u062a\u062c\u062f\u064a\u062f \u0639\u0642\u0648\u062f \u0627\u0644\u0625\u064a\u062c\u0627\u0631\u060c \u0648\u0631\u0636\u0627 \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646.<\/p>\n

\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621:<\/strong> \u0623\u0639\u062f\u0627\u062f \u0627\u0644\u0632\u0648\u0627\u0631 (\u062d\u0631\u0643\u0629 \u0627\u0644\u0645\u0631\u0648\u0631)\u060c \u0648\u0645\u062f\u0629 \u0627\u0644\u0628\u0642\u0627\u0621 \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0631\u0643\u0632\u060c \u0648\u062a\u0643\u0631\u0627\u0631 \u0627\u0644\u0632\u064a\u0627\u0631\u0627\u062a\u060c \u0648\u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0648\u064a\u0644\u060c \u0648\u0645\u0633\u062a\u0648\u0649 \u0627\u0644\u0631\u0636\u0627 \u0627\u0644\u0639\u0627\u0645.<\/p>\n

\u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642:<\/strong> \u0645\u062f\u0649 \u0648\u0635\u0648\u0644 \u0627\u0644\u062d\u0645\u0644\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629\u060c \u0648\u0645\u0633\u062a\u0648\u0649 \u0627\u0644\u062a\u0641\u0627\u0639\u0644\u060c \u0648\u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0648\u064a\u0644\u060c \u0648\u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u062a\u0643\u0644\u0641\u0629.<\/p>\n

\u064a\u064f\u0645\u0643\u0651\u0646 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0625\u062f\u0627\u0631\u0627\u062a \u0645\u0646 \u0645\u0631\u0627\u0642\u0628\u0629 \u0647\u0630\u0647 \u0627\u0644\u0623\u0628\u0639\u0627\u062f \u0628\u0634\u0643\u0644 \u0645\u0633\u062a\u0645\u0631\u060c \u0648\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0641\u064a\u0645\u0627 \u0628\u064a\u0646\u0647\u0627\u060c \u0648\u0641\u0647\u0645 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062a\u064a \u062a\u0642\u0648\u062f \u0625\u0644\u0649 \u0627\u0644\u0646\u062c\u0627\u062d \u0623\u0648 \u0627\u0644\u062a\u0631\u0627\u062c\u0639 \u0641\u064a \u0627\u0644\u0623\u062f\u0627\u0621. \u0648\u062a\u064f\u0639\u062f \u0647\u0630\u0647 \u0627\u0644\u0631\u0624\u064a\u0629 \u0627\u0644\u0634\u0645\u0648\u0644\u064a\u0629 \u0639\u0646\u0635\u0631\u064b\u0627 \u0623\u0633\u0627\u0633\u064a\u064b\u0627 \u0644\u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u0645\u062a\u0648\u0627\u0632\u0646\u0629 \u062a\u064f\u062d\u0642\u0642 \u0627\u0644\u062a\u0648\u0627\u0641\u0642 \u0628\u064a\u0646 \u0627\u0644\u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629 \u0642\u0635\u064a\u0631\u0629 \u0627\u0644\u0645\u062f\u0649 \u0648\u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0637\u0648\u064a\u0644\u0629 \u0627\u0644\u0645\u062f\u0649.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section el_id=”\u0645\u0635\u0627\u062f\u0631 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0641\u064a \u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642”][vc_row][vc_column][vc_column_text css=””]<\/p>\n

\u0645\u0635\u0627\u062f\u0631 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0641\u064a \u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642<\/h2>\n

\u064a\u0628\u062f\u0623 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0641\u0639\u0651\u0627\u0644 \u0644\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0628\u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0628\u064a\u0627\u0646\u0627\u062a \u0645\u0648\u062b\u0648\u0642\u0629 \u0648\u0630\u0627\u062a \u0635\u0644\u0629. \u062a\u0648\u0644\u0651\u062f \u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642 \u0643\u0645\u064a\u0627\u062a \u0636\u062e\u0645\u0629 \u0645\u0646 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0645\u0646 \u0645\u0635\u0627\u062f\u0631 \u0645\u062a\u0639\u062f\u062f\u0629\u060c \u0633\u0648\u0627\u0621 \u062f\u0627\u062e\u0644\u064a\u0629 \u0623\u0648 \u062e\u0627\u0631\u062c\u064a\u0629. \u0648\u062a\u0634\u0645\u0644 \u0645\u0635\u0627\u062f\u0631 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0645\u0627 \u064a\u0644\u064a:<\/p>\n

\u0628\u064a\u0627\u0646\u0627\u062a \u0639\u062f\u062f \u0627\u0644\u0632\u0648\u0627\u0631 \u0648\u062d\u0631\u0643\u062a\u0647\u0645<\/strong><\/p>\n

\u062a\u0648\u0641\u0631 \u0639\u062f\u0627\u062f\u0627\u062a \u0627\u0644\u0632\u0648\u0627\u0631\u060c \u0648\u062a\u062a\u0628\u0639 \u0634\u0628\u0643\u0627\u062a Wi-Fi\u060c \u0648\u0623\u062c\u0647\u0632\u0629 \u0627\u0633\u062a\u0634\u0639\u0627\u0631 \u0627\u0644\u0628\u0644\u0648\u062a\u0648\u062b\u060c \u0648\u0627\u0644\u0623\u0646\u0638\u0645\u0629 \u0627\u0644\u0645\u0639\u062a\u0645\u062f\u0629 \u0639\u0644\u0649 \u0627\u0644\u0643\u0627\u0645\u064a\u0631\u0627\u062a \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u062a\u0641\u0635\u064a\u0644\u064a\u0629 \u062d\u0648\u0644 \u0623\u0639\u062f\u0627\u062f \u0627\u0644\u0632\u0648\u0627\u0631\u060c \u0648\u0633\u0627\u0639\u0627\u062a \u0627\u0644\u0630\u0631\u0648\u0629\u060c \u0648\u0645\u0633\u0627\u0631\u0627\u062a \u0627\u0644\u062d\u0631\u0643\u0629\u060c \u0648\u0641\u062a\u0631\u0627\u062a \u0627\u0644\u0628\u0642\u0627\u0621 \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0631\u0643\u0632. \u0648\u062a\u064f\u0639\u062f \u0647\u0630\u0647 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u0641\u0647\u0645 \u0633\u0644\u0648\u0643 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u062f\u0627\u062e\u0644 \u0645\u0631\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642.<\/p>\n

\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u0627\u0644\u0645\u0639\u0627\u0645\u0644\u0627\u062a<\/strong><\/p>\n

\u062a\u0648\u0641\u0651\u0631 \u0628\u064a\u0627\u0646\u0627\u062a \u0646\u0642\u0627\u0637 \u0627\u0644\u0628\u064a\u0639 (POS) \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646\u060c \u0628\u0639\u062f \u062a\u062c\u0645\u064a\u0639\u0647\u0627 \u0648\u0625\u062e\u0641\u0627\u0621 \u0647\u0648\u064a\u062a\u0647\u0627\u060c \u0631\u0624\u0649 \u062d\u0648\u0644 \u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a\u060c \u0648\u0645\u062a\u0648\u0633\u0637 \u0642\u064a\u0645\u0629 \u0627\u0644\u0645\u0639\u0627\u0645\u0644\u0629\u060c \u0648\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0627\u0644\u0641\u0626\u0627\u062a\u060c \u0648\u0627\u0644\u0645\u0648\u0633\u0645\u064a\u0629. \u0648\u0639\u0646\u062f \u062f\u0645\u062c\u0647\u0627 \u0645\u0639 \u0628\u064a\u0627\u0646\u0627\u062a \u0639\u062f\u062f \u0627\u0644\u0632\u0648\u0627\u0631\u060c \u062a\u064f\u0645\u0643\u0651\u0646 \u0645\u0646 \u0625\u062c\u0631\u0627\u0621 \u062a\u062d\u0644\u064a\u0644 \u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0648\u064a\u0644.<\/p>\n

\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646 \u0648\u0639\u0642\u0648\u062f \u0627\u0644\u0625\u064a\u062c\u0627\u0631<\/strong><\/p>\n

\u062a\u0634\u0643\u0644 \u0634\u0631\u0648\u0637 \u0639\u0642\u0648\u062f \u0627\u0644\u0625\u064a\u062c\u0627\u0631\u060c \u0648\u0642\u064a\u0645 \u0627\u0644\u0625\u064a\u062c\u0627\u0631\u0627\u062a\u060c \u0648\u062a\u0635\u0646\u064a\u0641\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646\u060c \u0648\u062a\u0648\u0627\u0631\u064a\u062e \u0627\u0646\u062a\u0647\u0627\u0621 \u0627\u0644\u0639\u0642\u0648\u062f\u060c \u0648\u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u0634\u063a\u0648\u0631 \u0627\u0644\u0623\u0633\u0627\u0633 \u0644\u062a\u062d\u0633\u064a\u0646 \u0645\u0632\u064a\u062c \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646 \u0648\u0627\u0644\u062a\u0646\u0628\u0624 \u0628\u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a.<\/p>\n

\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629<\/strong><\/p>\n

\u062a\u0648\u0641\u0631 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0645\u062f\u0629 \u0645\u0646 \u0628\u0631\u0627\u0645\u062c \u0627\u0644\u0648\u0644\u0627\u0621\u060c \u0648\u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0627\u0644\u0630\u0643\u064a\u0629\u060c \u0648\u0645\u0646\u0635\u0627\u062a \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u060c \u0648\u062d\u0645\u0644\u0627\u062a \u0627\u0644\u0628\u0631\u064a\u062f \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u060c \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0631\u0624\u064a\u0629 \u0648\u0627\u0636\u062d\u0629 \u0644\u0645\u0633\u062a\u0648\u0649 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u0641\u0636\u064a\u0644\u0627\u062a\u0647\u0645 \u0648\u0645\u062f\u0649 \u0627\u0633\u062a\u062c\u0627\u0628\u062a\u0647\u0645 \u0644\u0644\u0645\u0628\u0627\u062f\u0631\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629.<\/p>\n

\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629 \u0648\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0631\u0627\u0641\u0642<\/strong><\/p>\n

\u064a\u0648\u0644\u0651\u062f \u0627\u0633\u062a\u0647\u0644\u0627\u0643 \u0627\u0644\u0637\u0627\u0642\u0629\u060c \u0648\u0623\u062f\u0627\u0621 \u0623\u0646\u0638\u0645\u0629 \u0627\u0644\u062a\u0643\u064a\u064a\u0641 \u0648\u0627\u0644\u062a\u0647\u0648\u064a\u0629 (HVAC)\u060c \u0648\u0633\u062c\u0644\u0627\u062a \u0627\u0644\u0635\u064a\u0627\u0646\u0629\u060c \u0648\u062c\u062f\u0627\u0648\u0644 \u0627\u0644\u0646\u0638\u0627\u0641\u0629\u060c \u0648\u062d\u0648\u0627\u062f\u062b \u0627\u0644\u0623\u0645\u0646 \u0628\u064a\u0627\u0646\u0627\u062a \u062a\u0634\u063a\u064a\u0644\u064a\u0629 \u064a\u0645\u0643\u0646 \u062a\u062d\u0644\u064a\u0644\u0647\u0627 \u0644\u062e\u0641\u0636 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 \u0648\u062a\u062d\u0633\u064a\u0646 \u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0627\u0644\u062e\u062f\u0645\u0629.<\/p>\n

\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629<\/strong><\/p>\n

\u062a\u0636\u064a\u0641 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062f\u064a\u0645\u0648\u063a\u0631\u0627\u0641\u064a\u0629\u060c \u0648\u0627\u0644\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0627\u0642\u062a\u0635\u0627\u062f\u064a\u0629\u060c \u0648\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0637\u0642\u0633\u060c \u0648\u0625\u062d\u0635\u0627\u0621\u0627\u062a \u0627\u0644\u0633\u064a\u0627\u062d\u0629\u060c \u0648\u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u0645\u0642\u0627\u0631\u0646\u0629 \u0645\u0639 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0633\u064a\u0627\u0642\u064b\u0627 \u0623\u0648\u0633\u0639 \u0648\u062a\u062d\u0633\u0651\u0646 \u062f\u0642\u0629 \u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u062a\u0646\u0628\u0624\u064a\u0629.<\/p>\n

\u0625\u0646 \u062f\u0645\u062c \u0647\u0630\u0647 \u0627\u0644\u0645\u0635\u0627\u062f\u0631 \u0627\u0644\u0645\u062a\u0646\u0648\u0639\u0629 \u0645\u0646 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u064a\u064f\u0639\u062f \u0639\u0646\u0635\u0631\u064b\u0627 \u0623\u0633\u0627\u0633\u064a\u064b\u0627 \u0644\u0628\u0646\u0627\u0621 \u0625\u0637\u0627\u0631 \u062a\u062d\u0644\u064a\u0644\u064a \u0645\u062a\u0643\u0627\u0645\u0644 \u064a\u0639\u0643\u0633 \u0627\u0644\u062f\u064a\u0646\u0627\u0645\u064a\u0643\u064a\u0627\u062a \u0627\u0644\u062d\u0642\u064a\u0642\u064a\u0629 \u0644\u0623\u062f\u0627\u0621 \u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642.<\/p>\n

<\/h2>\n

[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section el_id=”\u0627\u0644\u062a\u0642\u0646\u064a\u0627\u062a \u0648\u0627\u0644\u0623\u0633\u0627\u0644\u064a\u0628 \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u064a\u0629”][vc_row][vc_column][vc_column_text css=””]<\/p>\n

\u0627\u0644\u062a\u0642\u0646\u064a\u0627\u062a \u0648\u0627\u0644\u0623\u0633\u0627\u0644\u064a\u0628 \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u064a\u0629<\/h2>\n

\u064a\u0634\u0645\u0644 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0641\u064a \u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642 \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u0646 \u0627\u0644\u062a\u0642\u0646\u064a\u0627\u062a\u060c \u0628\u062f\u0621\u064b\u0627 \u0645\u0646 \u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631 \u0627\u0644\u0648\u0635\u0641\u064a\u0629 \u0648\u0635\u0648\u0644\u0627\u064b \u0625\u0644\u0649 \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u062a\u0646\u0628\u0624\u064a\u0629 \u0648\u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629 \u0644\u0644\u062a\u0648\u0635\u064a\u0627\u062a.<\/p>\n

\u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u0648\u0635\u0641\u064a\u0629<\/strong>
\u062a\u062c\u064a\u0628 \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u0648\u0635\u0641\u064a\u0629 \u0639\u0644\u0649 \u0633\u0624\u0627\u0644: “\u0645\u0627\u0630\u0627 \u062d\u062f\u062b\u061f” \u0648\u062a\u0634\u0645\u0644 \u0644\u0648\u062d\u0627\u062a \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0648\u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631 \u0627\u0644\u062a\u064a \u062a\u0644\u062e\u0635 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u0627\u0631\u064a\u062e\u064a\u0629\u060c \u0645\u062b\u0644 \u0627\u062a\u062c\u0627\u0647\u0627\u062a \u062d\u0631\u0643\u0629 \u0627\u0644\u0632\u0648\u0627\u0631 \u0627\u0644\u0634\u0647\u0631\u064a\u0629\u060c \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u062d\u0633\u0628 \u0627\u0644\u0641\u0626\u0629\u060c \u0623\u0648 \u0623\u0646\u0645\u0627\u0637 \u0627\u0633\u062a\u0647\u0644\u0627\u0643 \u0627\u0644\u0637\u0627\u0642\u0629. \u0648\u0639\u0644\u0649 \u0627\u0644\u0631\u063a\u0645 \u0645\u0646 \u0628\u0633\u0627\u0637\u062a\u0647\u0627\u060c \u062a\u0639\u062a\u0628\u0631 \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u0648\u0635\u0641\u064a\u0629 \u0636\u0631\u0648\u0631\u064a\u0629 \u0644\u0644\u0634\u0641\u0627\u0641\u064a\u0629 \u0648\u0645\u0631\u0627\u0642\u0628\u0629 \u0627\u0644\u0623\u062f\u0627\u0621.<\/p>\n

\u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u062a\u0634\u062e\u064a\u0635\u064a\u0629<\/strong>
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\u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u062a\u0646\u0628\u0624\u064a\u0629<\/strong>
\u062a\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u062a\u0646\u0628\u0624\u064a\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u0627\u0631\u064a\u062e\u064a\u0629 \u0648\u0627\u0644\u062a\u0642\u0646\u064a\u0627\u062a \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0644\u0644\u062a\u0646\u0628\u0624 \u0628\u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u064a\u0629. \u0641\u064a \u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642\u060c \u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u062a\u0646\u0628\u0624\u064a\u0629 \u0644\u062a\u0642\u062f\u064a\u0631 \u062d\u0631\u0643\u0629 \u0627\u0644\u0632\u0648\u0627\u0631 \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u064a\u0629\u060c \u062a\u0648\u0642\u0639 \u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646\u060c \u0627\u0644\u062a\u0646\u0628\u0624 \u0628\u0645\u062e\u0627\u0637\u0631 \u0641\u0642\u062f\u0627\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0623\u0648 \u062a\u0648\u0642\u0639 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0635\u064a\u0627\u0646\u0629.<\/p>\n

\u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u062a\u0648\u0635\u064a\u0641\u064a\u0629 (\u0627\u0644\u0625\u0631\u0634\u0627\u062f\u064a\u0629)<\/strong>
\u062a\u0630\u0647\u0628 \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u062a\u0648\u0635\u064a\u0641\u064a\u0629 \u062e\u0637\u0648\u0629 \u0623\u0628\u0639\u062f \u0645\u0646 \u0630\u0644\u0643 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0642\u062f\u064a\u0645 \u062a\u0648\u0635\u064a\u0627\u062a \u0628\u0625\u062c\u0631\u0627\u0621\u0627\u062a \u0645\u062d\u062f\u062f\u0629 \u0644\u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0645\u0631\u062c\u0648\u0629. \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0642\u062f \u062a\u0642\u062a\u0631\u062d \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0648\u0636\u0639 \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646 \u0627\u0644\u0623\u0645\u062b\u0644\u060c \u062a\u0648\u0642\u064a\u062a \u0627\u0644\u062d\u0645\u0644\u0627\u062a \u0627\u0644\u062a\u0631\u0648\u064a\u062c\u064a\u0629 \u0627\u0644\u0645\u062b\u0627\u0644\u064a\u060c \u0623\u0648 \u062a\u0639\u062f\u064a\u0644 \u0623\u0639\u062f\u0627\u062f \u0627\u0644\u0645\u0648\u0638\u0641\u064a\u0646 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0644\u0637\u0644\u0628 \u0627\u0644\u0645\u062a\u0648\u0642\u0639.<\/p>\n

\u062a\u0645\u0643\u0651\u0646 \u0647\u0630\u0647 \u0627\u0644\u0623\u0633\u0627\u0644\u064a\u0628 \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u064a\u0629 \u0645\u062c\u062a\u0645\u0639\u0629 \u0625\u062f\u0627\u0631\u0629 \u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642 \u0645\u0646 \u0627\u0644\u0627\u0646\u062a\u0642\u0627\u0644 \u0645\u0646 \u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0642\u0631\u0627\u0631\u0627\u062a \u0628\u0634\u0643\u0644 \u062a\u0641\u0627\u0639\u0644\u064a \u0625\u0644\u0649 \u0627\u0644\u062a\u062d\u0643\u0645 \u0627\u0644\u0627\u0633\u062a\u0628\u0627\u0642\u064a \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a.<\/p>\n

[\/vc_column_text]

\n\t\n\t\t\u062a\u0648\u0627\u0635\u0644 \u0645\u0639\u0646\u0627\t<\/a>\n<\/div>\n[vc_single_image image=”923″ img_size=”full” alignment=”center” css=””][\/vc_column][\/vc_row][\/vc_section][vc_section el_id=”\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a”][vc_row][vc_column][vc_column_text css=””]<\/p>\n

\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a<\/h2>\n

\u062a\u064f\u0639\u062f \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0639\u0627\u0645\u0644\u0627\u064b \u062d\u0627\u0633\u0645\u0627\u064b \u064a\u064f\u0645\u064a\u0632 \u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642 \u0639\u0646 \u063a\u064a\u0631\u0647\u0627. \u064a\u0648\u0641\u0631 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0631\u0624\u0649 \u0639\u0645\u064a\u0642\u0629 \u062d\u0648\u0644 \u0643\u064a\u0641\u064a\u0629 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0632\u0648\u0627\u0631 \u0645\u0639 \u0627\u0644\u0645\u0633\u0627\u062d\u0629 \u0648\u0643\u064a\u0641 \u064a\u0645\u0643\u0646 \u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u062a\u0647\u0645.<\/p>\n

\u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u062d\u0644\u064a\u0644 \u0628\u064a\u0627\u0646\u0627\u062a \u0639\u062f\u062f \u0627\u0644\u0632\u0648\u0627\u0631 \u0648\u062d\u0631\u0643\u0629 \u0627\u0644\u0645\u0631\u0648\u0631 \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0631\u0643\u0632\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0645\u062f\u064a\u0631\u064a\u0646 \u062a\u062d\u062f\u064a\u062f \u0646\u0642\u0627\u0637 \u0627\u0644\u0627\u0632\u062f\u062d\u0627\u0645\u060c \u0648\u0627\u0644\u0645\u0646\u0627\u0637\u0642 \u063a\u064a\u0631 \u0627\u0644\u0645\u0633\u062a\u063a\u0644\u0629\u060c \u0648\u0645\u0633\u0627\u0631\u0627\u062a \u0627\u0644\u062d\u0631\u0643\u0629 \u0627\u0644\u0637\u0628\u064a\u0639\u064a\u0629. \u062a\u062f\u0639\u0645 \u0647\u0630\u0647 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u062a\u062d\u0633\u064a\u0646 \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0645\u062e\u0637\u0637 \u0627\u0644\u0639\u0627\u0645\u060c \u0648\u062a\u0637\u0648\u064a\u0631 \u0627\u0644\u0644\u0627\u0641\u062a\u0627\u062a \u0627\u0644\u0625\u0631\u0634\u0627\u062f\u064a\u0629\u060c \u0648\u0648\u0636\u0639 \u0627\u0644\u0639\u0631\u0648\u0636 \u0623\u0648 \u0627\u0644\u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u0645\u0624\u0642\u062a\u0629 \u0641\u064a \u0645\u0648\u0627\u0642\u0639 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629. \u0643\u0645\u0627 \u064a\u0643\u0634\u0641 \u062a\u062d\u0644\u064a\u0644 \u0645\u062f\u0629 \u0627\u0644\u0628\u0642\u0627\u0621 \u0639\u0646 \u0627\u0644\u0645\u0646\u0627\u0637\u0642 \u0627\u0644\u062a\u064a \u062a\u0634\u062c\u0639 \u0627\u0644\u0632\u0648\u0627\u0631 \u0639\u0644\u0649 \u0642\u0636\u0627\u0621 \u0648\u0642\u062a \u0623\u0637\u0648\u0644\u060c \u0645\u0645\u0627 \u064a\u0648\u0641\u0631 \u0645\u0624\u0634\u0631\u0627\u062a \u062d\u0648\u0644 \u0645\u0627 \u064a\u062c\u0630\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/p>\n

\u064a\u0645\u0643\u0646 \u062a\u0642\u0633\u064a\u0645 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0633\u062a\u0646\u0627\u062f\u064b\u0627 \u0625\u0644\u0649 \u0627\u0644\u062e\u0635\u0627\u0626\u0635 \u0627\u0644\u062f\u064a\u0645\u0648\u063a\u0631\u0627\u0641\u064a\u0629\u060c \u0648\u062a\u0643\u0631\u0627\u0631 \u0627\u0644\u0632\u064a\u0627\u0631\u0629\u060c \u0648\u0633\u0644\u0648\u0643 \u0627\u0644\u0625\u0646\u0641\u0627\u0642\u060c \u0645\u0645\u0627 \u064a\u062a\u064a\u062d \u062a\u0633\u0648\u064a\u0642\u064b\u0627 \u0634\u062e\u0635\u064a\u064b\u0627 \u0648\u0639\u0631\u0648\u0636\u064b\u0627 \u062a\u0631\u0648\u064a\u062c\u064a\u0629 \u0645\u0633\u062a\u0647\u062f\u0641\u0629. \u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0628\u064a\u0627\u0646\u0627\u062a \u0628\u0631\u0627\u0645\u062c \u0627\u0644\u0648\u0644\u0627\u0621 \u0644\u0641\u0647\u0645 \u0623\u0646\u0645\u0627\u0637 \u0627\u0644\u0632\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u062a\u0643\u0631\u0631\u0629 \u0648\u062a\u062d\u062f\u064a\u062f \u0634\u0631\u0627\u0626\u062d \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u0642\u064a\u0645\u0629.<\/p>\n

\u0639\u0644\u0627\u0648\u0629 \u0639\u0644\u0649 \u0630\u0644\u0643\u060c \u064a\u0648\u0641\u0631 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0634\u0627\u0639\u0631 \u0645\u0646 \u0645\u0631\u0627\u062c\u0639\u0627\u062a \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u0648\u0630\u0643\u0631 \u0627\u0644\u0645\u0631\u0643\u0632 \u0639\u0644\u0649 \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a \u0631\u0624\u0649 \u0646\u0648\u0639\u064a\u0629 \u062d\u0648\u0644 \u062a\u0635\u0648\u0631\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621. \u0639\u0646\u062f \u062f\u0645\u062c\u0647 \u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0643\u0645\u064a\u0629\u060c \u064a\u0633\u0627\u0639\u062f \u0630\u0644\u0643 \u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0641\u064a \u062a\u062d\u062f\u064a\u062f \u0623\u0648\u0644\u0648\u064a\u0627\u062a \u0627\u0644\u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0627\u0644\u062a\u064a \u0633\u064a\u0643\u0648\u0646 \u0644\u0647\u0627 \u0623\u0643\u0628\u0631 \u0623\u062b\u0631 \u0639\u0644\u0649 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0648\u0644\u0627\u0626\u0647\u0645.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section el_id=”\u062a\u062d\u0633\u064a\u0646 \u0645\u0632\u064a\u062c \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646 \u0648\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u062a\u0623\u062c\u064a\u0631”][vc_row][vc_column][vc_column_text css=””]<\/p>\n

\u062a\u062d\u0633\u064a\u0646 \u0645\u0632\u064a\u062c \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646 \u0648\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u062a\u0623\u062c\u064a\u0631<\/p>\n

\u064a\u064f\u0639\u062f \u0645\u0632\u064a\u062c \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646 \u0645\u0646 \u0623\u0642\u0648\u0649 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0645\u0624\u062b\u0631\u0629 \u0641\u064a \u0623\u062f\u0627\u0621 \u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642. \u064a\u062a\u064a\u062d \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0623\u062c\u064a\u0631 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0623\u062f\u0644\u0629 \u0648\u0627\u0636\u062d\u0629 \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a.<\/p>\n

\u062a\u0633\u0627\u0639\u062f \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u062d\u0633\u0628 \u0627\u0644\u0641\u0626\u0629\u060c \u0639\u0646\u062f \u062f\u0645\u062c\u0647\u0627 \u0645\u0639 \u0645\u0642\u0627\u064a\u064a\u0633 \u0639\u062f\u062f \u0627\u0644\u0632\u0648\u0627\u0631 \u0648\u0646\u0633\u0628 \u0627\u0644\u062a\u062d\u0648\u064a\u0644\u060c \u0639\u0644\u0649 \u062a\u062d\u062f\u064a\u062f \u0623\u0646\u0648\u0627\u0639 \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646 \u0627\u0644\u062a\u064a \u062a\u062d\u0642\u0642 \u0623\u0641\u0636\u0644 \u0623\u062f\u0627\u0621 \u0641\u064a \u0645\u0648\u0627\u0642\u0639 \u0645\u062d\u062f\u062f\u0629 \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0631\u0643\u0632. \u064a\u0645\u0643\u0646 \u0644\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0623\u064a\u0636\u064b\u0627 \u0627\u0644\u0643\u0634\u0641 \u0639\u0646 \u0627\u0644\u062a\u0643\u0627\u0645\u0644 \u0628\u064a\u0646 \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646\u060c \u0645\u062b\u0644 \u0643\u064a\u0641 \u064a\u0624\u062f\u064a \u0648\u062c\u0648\u062f \u0628\u0639\u0636 \u0627\u0644\u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0623\u0648 \u0645\u0646\u0627\u0641\u0630 \u0627\u0644\u0637\u0639\u0627\u0645 \u0648\u0627\u0644\u0634\u0631\u0627\u0628 \u0625\u0644\u0649 \u0632\u064a\u0627\u062f\u0629 \u062d\u0631\u0643\u0629 \u0627\u0644\u0632\u0648\u0627\u0631 \u0641\u064a \u0627\u0644\u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u0645\u062c\u0627\u0648\u0631\u0629.<\/p>\n

\u064a\u0645\u0643\u0646 \u0644\u0644\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u062a\u0646\u0628\u0624\u064a\u0629 \u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 \u0644\u0625\u062f\u062e\u0627\u0644 \u0639\u0644\u0627\u0645\u0627\u062a \u062a\u062c\u0627\u0631\u064a\u0629 \u062c\u062f\u064a\u062f\u0629 \u0623\u0648 \u0627\u0633\u062a\u0628\u062f\u0627\u0644 \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646 \u0630\u0648\u064a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0636\u0639\u064a\u0641. \u064a\u062f\u0639\u0645 \u062a\u062d\u0644\u064a\u0644 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0639\u0642\u0648\u062f \u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u062d\u062f\u064a\u062f \u0641\u0631\u0635 \u062a\u0639\u062f\u064a\u0644 \u0627\u0644\u0625\u064a\u062c\u0627\u0631\u0627\u062a\u060c \u0625\u0639\u0627\u062f\u0629 \u0647\u064a\u0643\u0644\u0629 \u0627\u0644\u0639\u0642\u0648\u062f\u060c \u0623\u0648 \u0627\u0644\u062a\u0641\u0627\u0648\u0636 \u0627\u0644\u0627\u0633\u062a\u0628\u0627\u0642\u064a \u0639\u0644\u0649 \u0627\u0644\u062a\u062c\u062f\u064a\u062f.<\/p>\n

\u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0645\u0631\u0627\u0642\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u0645\u0631\u0629 \u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646 \u0648\u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u064a\u0645\u0643\u0646 \u0644\u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642 \u0627\u0644\u062d\u0641\u0627\u0638 \u0639\u0644\u0649 \u0645\u0632\u064a\u062c \u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646 \u062f\u064a\u0646\u0627\u0645\u064a\u0643\u064a \u0648\u0645\u062a\u0648\u0627\u0641\u0642 \u0645\u0639 \u0627\u0644\u0633\u0648\u0642\u060c \u0645\u0645\u0627 \u064a\u0639\u0638\u0645 \u0646\u062c\u0627\u062d \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646 \u0648\u0631\u0628\u062d\u064a\u0629 \u0627\u0644\u0645\u0631\u0643\u0632 \u0628\u0634\u0643\u0644 \u0639\u0627\u0645.<\/p>\n

[\/vc_column_text][vc_video link=”https:\/\/www.youtube.com\/shorts\/2JXIiUOZiq8″ align=”center” css=””][\/vc_column][\/vc_row][\/vc_section][vc_section el_id=”\u062a\u0639\u0632\u064a\u0632 \u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642”][vc_row][vc_column][vc_column_text css=””]<\/p>\n

\u062a\u0639\u0632\u064a\u0632 \u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642<\/h2>\n

\u062a\u0634\u0647\u062f \u0645\u064a\u0632\u0627\u0646\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u062a\u062f\u0642\u064a\u0642\u064b\u0627 \u0645\u062a\u0632\u0627\u064a\u062f\u064b\u0627\u060c \u0645\u0645\u0627 \u064a\u062c\u0639\u0644 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0645\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0623\u0645\u0631\u064b\u0627 \u0636\u0631\u0648\u0631\u064a\u064b\u0627. \u062a\u064f\u0645\u0643\u0651\u0646 \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642 \u0645\u0646 \u0642\u064a\u0627\u0633 \u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062d\u0645\u0644\u0627\u062a \u0628\u062f\u0642\u0629.<\/p>\n

\u0645\u0646 \u062e\u0644\u0627\u0644 \u0631\u0628\u0637 \u0646\u0634\u0627\u0637\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0628\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062d\u0631\u0643\u0629 \u0648\u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0645\u062f\u064a\u0631\u064a\u0646 \u062a\u0642\u064a\u064a\u0645 \u0623\u064a \u0627\u0644\u062d\u0645\u0644\u0627\u062a \u062a\u062d\u0642\u0642 \u0646\u062a\u0627\u0626\u062c \u062d\u0642\u064a\u0642\u064a\u0629 \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0633\u0637\u062d\u064a \u0641\u0642\u0637. \u062a\u0633\u0627\u0639\u062f \u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0626\u0648\u064a\u0629 (Attribution Models) \u0641\u064a \u062a\u062d\u062f\u064a\u062f \u0645\u0633\u0627\u0647\u0645\u0629 \u0627\u0644\u0642\u0646\u0648\u0627\u062a \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629\u060c \u0645\u062b\u0644 \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u060c \u0627\u0644\u0628\u0631\u064a\u062f \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u060c \u0623\u0648 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629.<\/p>\n

\u0643\u0645\u0627 \u062a\u062f\u0639\u0645 \u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u062a\u062d\u0633\u064a\u0646 \u062a\u0648\u0642\u064a\u062a \u0627\u0644\u062d\u0645\u0644\u0627\u062a. \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u062a\u0646\u0628\u0624\u064a\u0629 \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0641\u062a\u0631\u0627\u062a \u0630\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0627\u0644\u0639\u0627\u0644\u064a\u0629\u060c \u0645\u0645\u0627 \u064a\u0645\u0643\u0651\u0646 \u062c\u0647\u0648\u062f \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0645\u0646 \u0627\u0644\u062a\u0648\u0627\u0641\u0642 \u0645\u0639 \u0627\u0644\u0637\u0644\u0628 \u0627\u0644\u0623\u0639\u0644\u0649 \u0623\u0648 \u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0627\u0644\u0645\u0648\u0633\u0645\u064a\u0629.<\/p>\n

\u064a\u0632\u064a\u062f \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0645\u062e\u0635\u0635\u060c \u0627\u0644\u0645\u062f\u0639\u0648\u0645 \u0628\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0645\u0646 \u0627\u0644\u0635\u0644\u0629 \u0648\u0627\u0644\u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0648\u064a\u0644\u064a\u0629. \u0639\u0646\u062f\u0645\u0627 \u064a\u062a\u0644\u0642\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0639\u0631\u0648\u0636\u064b\u0627 \u062a\u062a\u0645\u0627\u0634\u0649 \u0645\u0639 \u062a\u0641\u0636\u064a\u0644\u0627\u062a\u0647\u0645 \u0648\u0623\u0646\u0645\u0627\u0637 \u0632\u064a\u0627\u0631\u0627\u062a\u0647\u0645\u060c \u064a\u0632\u062f\u0627\u062f \u0643\u0644 \u0645\u0646 \u0631\u0636\u0627\u0647\u0645 \u0648\u0625\u0646\u0641\u0627\u0642\u0647\u0645.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section el_id=”\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629 \u0648\u0636\u0628\u0637 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641”][vc_row][vc_column][vc_column_text css=””]<\/p>\n

\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629 \u0648\u0636\u0628\u0637 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641<\/h2>\n

\u062a\u0645\u062b\u0644 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629 \u062c\u0632\u0621\u064b\u0627 \u0643\u0628\u064a\u0631\u064b\u0627 \u0645\u0646 \u0645\u0635\u0631\u0648\u0641\u0627\u062a \u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642. \u064a\u0644\u0639\u0628 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u062f\u0648\u0631\u064b\u0627 \u062d\u064a\u0648\u064a\u064b\u0627 \u0641\u064a \u062a\u062d\u062f\u064a\u062f \u0646\u0642\u0627\u0637 \u0639\u062f\u0645 \u0627\u0644\u0643\u0641\u0627\u0621\u0629 \u0648\u062a\u0642\u0644\u064a\u0644 \u0627\u0644\u0647\u062f\u0631.<\/p>\n

\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u0637\u0627\u0642\u0629\u060c \u0627\u0644\u0645\u0639\u062a\u0645\u062f\u0629 \u0639\u0644\u0649 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u0647\u0644\u0627\u0643 \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0641\u0639\u0644\u064a\u060c \u062a\u062a\u064a\u062d \u062a\u062d\u0633\u064a\u0646 \u0623\u0646\u0638\u0645\u0629 \u0627\u0644\u0625\u0636\u0627\u0621\u0629 \u0648\u0627\u0644\u062a\u0643\u064a\u064a\u0641 \u0648\u063a\u064a\u0631\u0647\u0627. \u062a\u0633\u062a\u062e\u062f\u0645 \u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0635\u064a\u0627\u0646\u0629 \u0627\u0644\u062a\u0646\u0628\u0624\u064a\u0629 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0639\u062f\u0627\u062a \u0627\u0644\u062a\u0627\u0631\u064a\u062e\u064a\u0629 \u0644\u0644\u062a\u0646\u0628\u0624 \u0628\u0627\u0644\u0623\u0639\u0637\u0627\u0644\u060c \u0645\u0645\u0627 \u064a\u0642\u0644\u0644 \u0645\u0646 \u0641\u062a\u0631\u0627\u062a \u0627\u0644\u062a\u0648\u0642\u0641 \u0648\u062a\u0643\u0627\u0644\u064a\u0641 \u0627\u0644\u0625\u0635\u0644\u0627\u062d.<\/p>\n

\u064a\u0645\u0643\u0646 \u0645\u0648\u0627\u0621\u0645\u0629 \u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0627\u0644\u062a\u0648\u0638\u064a\u0641 \u0645\u0639 \u0627\u0644\u0637\u0644\u0628 \u0627\u0644\u0641\u0639\u0644\u064a \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u062d\u0644\u064a\u0644 \u0623\u0646\u0645\u0627\u0637 \u062a\u062f\u0641\u0642 \u0627\u0644\u0632\u0648\u0627\u0631 \u0648\u0641\u062a\u0631\u0627\u062a \u0627\u0644\u0630\u0631\u0648\u0629. \u0643\u0645\u0627 \u064a\u0645\u0643\u0646 \u062a\u062d\u0633\u064a\u0646 \u062c\u062f\u0627\u0648\u0644 \u0627\u0644\u062a\u0646\u0638\u064a\u0641 \u0648\u0627\u0644\u0623\u0645\u0646 \u0644\u0636\u0645\u0627\u0646 \u062c\u0648\u062f\u0629 \u0627\u0644\u062e\u062f\u0645\u0629 \u062f\u0648\u0646 \u0625\u0646\u0641\u0627\u0642 \u063a\u064a\u0631 \u0636\u0631\u0648\u0631\u064a.<\/p>\n

\u0644\u0627 \u062a\u0642\u062a\u0635\u0631 \u0647\u0630\u0647 \u0627\u0644\u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0639\u0644\u0649 \u062a\u0642\u0644\u064a\u0644 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 \u0641\u062d\u0633\u0628\u060c \u0628\u0644 \u062a\u0639\u0645\u0644 \u0623\u064a\u0636\u064b\u0627 \u0639\u0644\u0649 \u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0628\u064a\u0626\u0629 \u0627\u0644\u0639\u0627\u0645\u0629\u060c \u0645\u0645\u0627 \u064a\u0633\u0647\u0645 \u0628\u0634\u0643\u0644 \u063a\u064a\u0631 \u0645\u0628\u0627\u0634\u0631 \u0641\u064a \u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section el_id=”\u062f\u0639\u0645 \u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a \u0648\u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631”][vc_row][vc_column][vc_column_text css=””]<\/p>\n

\u062f\u0639\u0645 \u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a \u0648\u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631<\/h2>\n

\u0639\u0644\u0649 \u0627\u0644\u0645\u0633\u062a\u0648\u0649 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u060c \u062a\u0639\u0645\u0644 \u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0639\u0644\u0649 \u062a\u0648\u062c\u064a\u0647 \u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0637\u0648\u064a\u0644 \u0627\u0644\u0623\u062c\u0644 \u0648\u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631. \u062a\u0633\u0627\u0639\u062f \u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0639\u0644\u0649 \u0641\u0647\u0645 \u0643\u064a\u0641\u064a\u0629 \u062a\u0637\u0648\u0631 \u0627\u0644\u0645\u0631\u0643\u0632 \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0638\u0631\u0648\u0641 \u0627\u0644\u0633\u0648\u0642 \u0648\u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646.<\/p>\n

\u062a\u0645\u0643\u0651\u0646 \u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0633\u064a\u0646\u0627\u0631\u064a\u0648\u0647\u0627\u062a \u0645\u0646 \u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u0629\u060c \u0645\u062b\u0644 \u0627\u0644\u062a\u0648\u0633\u0639\u0627\u062a\u060c \u0623\u0648 \u0627\u0644\u062a\u062c\u062f\u064a\u062f\u0627\u062a\u060c \u0623\u0648 \u0627\u0644\u0645\u0628\u0627\u062f\u0631\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629. \u0645\u0646 \u062e\u0644\u0627\u0644 \u0645\u062d\u0627\u0643\u0627\u0629 \u0633\u064a\u0646\u0627\u0631\u064a\u0648\u0647\u0627\u062a \u0645\u062e\u062a\u0644\u0641\u0629\u060c \u064a\u0645\u0643\u0646 \u0644\u0635\u0627\u0646\u0639\u064a \u0627\u0644\u0642\u0631\u0627\u0631 \u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u0645\u062e\u0627\u0637\u0631\u060c \u0648\u0627\u0644\u0639\u0648\u0627\u0626\u062f\u060c \u0648\u0627\u0644\u0645\u0642\u0627\u064a\u0636\u0627\u062a \u0642\u0628\u0644 \u0627\u0644\u0627\u0644\u062a\u0632\u0627\u0645 \u0628\u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644.<\/p>\n

\u0643\u0645\u0627 \u062a\u062f\u0639\u0645 \u0627\u0644\u0631\u0624\u0649 \u0627\u0644\u0645\u0633\u062a\u0646\u062f\u0629 \u0625\u0644\u0649 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0646\u0627\u0642\u0634\u0627\u062a \u0645\u0639 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646 \u0648\u0627\u0644\u0645\u0642\u0631\u0636\u064a\u0646 \u0648\u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0645\u0635\u0644\u062d\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0642\u062f\u064a\u0645 \u0623\u062f\u0644\u0629 \u0634\u0641\u0627\u0641\u0629 \u0648\u0645\u0648\u062b\u0648\u0642\u0629 \u062d\u0648\u0644 \u0627\u0644\u0623\u062f\u0627\u0621 \u0648\u0625\u0645\u0643\u0627\u0646\u0627\u062a \u0627\u0644\u0646\u0645\u0648.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section el_id=”\u0627\u0644\u0627\u0639\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0646\u0638\u064a\u0645\u064a\u0629 \u0648\u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0629”][vc_row][vc_column][vc_column_text css=””]<\/p>\n

\u0627\u0644\u0627\u0639\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0646\u0638\u064a\u0645\u064a\u0629 \u0648\u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0629<\/h2>\n

\u0644\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0628\u0646\u062c\u0627\u062d \u0645\u0646 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0644\u0627 \u064a\u0643\u0641\u064a \u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0641\u0642\u0637\u060c \u0628\u0644 \u064a\u062a\u0637\u0644\u0628 \u0627\u0644\u0623\u0645\u0631 \u0645\u0648\u0627\u0621\u0645\u0629 \u062a\u0646\u0638\u064a\u0645\u064a\u0629\u060c \u0648\u062d\u0648\u0643\u0645\u0629\u060c \u0648\u0645\u0647\u0627\u0631\u0627\u062a \u0645\u062a\u062e\u0635\u0635\u0629<\/strong>.<\/p>\n

\u062a\u0639\u062f \u0623\u0637\u0631 \u062d\u0648\u0643\u0645\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a<\/strong> \u0636\u0631\u0648\u0631\u064a\u0629 \u0644\u0636\u0645\u0627\u0646 \u062c\u0648\u062f\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0648\u0623\u0645\u0646\u0647\u0627\u060c \u0648\u0627\u0644\u0627\u0645\u062a\u062b\u0627\u0644 \u0644\u0644\u0648\u0627\u0626\u062d \u0627\u0644\u062e\u0635\u0648\u0635\u064a\u0629. \u0643\u0645\u0627 \u0623\u0646 \u062a\u062d\u062f\u064a\u062f \u0645\u0644\u0643\u064a\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0628\u0634\u0643\u0644 \u0648\u0627\u0636\u062d \u0648\u062a\u0639\u0631\u064a\u0641\u0627\u062a \u0645\u0648\u062d\u062f\u0629<\/strong> \u064a\u0633\u0627\u0639\u062f \u0639\u0644\u0649 \u0645\u0646\u0639 \u0627\u0644\u062a\u0646\u0627\u0642\u0636\u0627\u062a \u0648\u0628\u0646\u0627\u0621 \u0627\u0644\u062b\u0642\u0629 \u0641\u064a \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u062a\u062d\u0644\u064a\u0644.<\/p>\n

\u064a\u062c\u0628 \u0623\u0646 \u062a\u062f\u0639\u0645 \u0627\u0644\u0628\u0646\u064a\u0629 \u0627\u0644\u062a\u062d\u062a\u064a\u0629 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0629<\/strong> \u062a\u0643\u0627\u0645\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u062a\u062e\u0632\u064a\u0646\u0647\u0627 \u0648\u062a\u062d\u0644\u064a\u0644\u0647\u0627\u060c \u0648\u064a\u0634\u0645\u0644 \u0630\u0644\u0643 \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0633\u062a\u0648\u062f\u0639\u0627\u062a \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0648\u0645\u0646\u0635\u0627\u062a \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a\u060c \u0648\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u062a\u0635\u0648\u0631<\/strong> \u0627\u0644\u062a\u064a \u062a\u0648\u0641\u0631 \u0648\u0635\u0648\u0644\u064b\u0627 \u0644\u062d\u0638\u064a\u064b\u0627 \u0625\u0644\u0649 \u0627\u0644\u0631\u0624\u0649.<\/p>\n

\u0648\u0645\u0646 \u0627\u0644\u0645\u0647\u0645 \u0628\u0646\u0641\u0633 \u0627\u0644\u0642\u062f\u0631 \u0628\u0646\u0627\u0621 \u0627\u0644\u0642\u062f\u0631\u0629 \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u064a\u0629 \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0624\u0633\u0633\u0629<\/strong>\u060c \u0648\u064a\u0634\u0645\u0644 \u0630\u0644\u0643 \u0627\u0644\u062a\u062f\u0631\u064a\u0628\u060c \u0648\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u062a\u063a\u064a\u064a\u0631\u060c \u0648\u063a\u0631\u0633 \u062b\u0642\u0627\u0641\u0629 \u062a\u0642\u062f\u0651\u0631 \u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0646\u062f\u0629 \u0625\u0644\u0649 \u0627\u0644\u0623\u062f\u0644\u0629<\/strong> \u0643\u0639\u0648\u0627\u0645\u0644 \u062d\u0627\u0633\u0645\u0629 \u0644\u0644\u0646\u062c\u0627\u062d.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section el_id=”\u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a \u0648\u0627\u0644\u0642\u064a\u0648\u062f”][vc_row][vc_column][vc_column_text css=””]<\/p>\n

\u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a \u0648\u0627\u0644\u0642\u064a\u0648\u062f<\/h2>\n

\u0639\u0644\u0649 \u0627\u0644\u0631\u063a\u0645 \u0645\u0646 \u0641\u0648\u0627\u0626\u062f\u0647\u060c \u064a\u0648\u0627\u062c\u0647 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0641\u064a \u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642 \u0639\u062f\u0629 \u062a\u062d\u062f\u064a\u0627\u062a. \u0641\u0627\u0644\u0639\u0632\u0644\u0629 \u0628\u064a\u0646 \u0642\u0648\u0627\u0639\u062f \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0648\u0639\u062f\u0645 \u0627\u062a\u0633\u0627\u0642 \u062c\u0648\u062f\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0648\u0627\u0644\u0648\u0635\u0648\u0644 \u0627\u0644\u0645\u062d\u062f\u0648\u062f \u0625\u0644\u0649 \u0628\u064a\u0627\u0646\u0627\u062a \u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u064a\u0646 \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0639\u064a\u0642 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062a\u062d\u0644\u064a\u0644. \u0643\u0645\u0627 \u064a\u062c\u0628 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0628\u062d\u0630\u0631 \u0645\u0639 \u0642\u0636\u0627\u064a\u0627 \u0627\u0644\u062e\u0635\u0648\u0635\u064a\u0629 \u0648\u0627\u0644\u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u062a\u0646\u0638\u064a\u0645\u064a\u0629\u060c \u062e\u0627\u0635\u0629 \u0639\u0646\u062f \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062a\u0642\u0646\u064a\u0627\u062a \u062a\u062a\u0628\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/p>\n

\u0647\u0646\u0627\u0643 \u0623\u064a\u0636\u064b\u0627 \u062e\u0637\u0631 \u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0627\u0644\u0645\u0641\u0631\u0637 \u0639\u0644\u0649 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u062f\u0648\u0646 \u0641\u0647\u0645 \u0643\u0627\u0641\u064d \u0644\u0644\u0633\u064a\u0627\u0642. \u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0645\u0644 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u062f\u0648\u0631 \u0627\u0644\u062d\u0643\u0645 \u0627\u0644\u0625\u062f\u0627\u0631\u064a \u0648\u0627\u0644\u0645\u0639\u0631\u0641\u0629 \u0627\u0644\u0645\u062d\u0644\u064a\u0629 \u0628\u0627\u0644\u0633\u0648\u0642\u060c \u0648\u0644\u064a\u0633 \u0623\u0646 \u064a\u062d\u0644 \u0645\u062d\u0644\u0647\u0645\u0627.<\/p>\n

\u0645\u0639\u0627\u0644\u062c\u0629 \u0647\u0630\u0647 \u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a \u062a\u062a\u0637\u0644\u0628 \u0646\u0647\u062c\u064b\u0627 \u0645\u062a\u0648\u0627\u0632\u0646\u064b\u0627 \u064a\u062c\u0645\u0639 \u0628\u064a\u0646 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u062a\u0642\u062f\u0645 \u0648\u0627\u0644\u062e\u0628\u0631\u0629 \u0648\u0627\u0644\u0631\u0624\u064a\u0629 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section el_id=”\u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u064a\u0629 \u0641\u064a \u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642”][vc_row][vc_column][vc_column_text css=””]<\/p>\n

\u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u064a\u0629 \u0641\u064a \u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642<\/h2>\n

\u0633\u064a\u0635\u0628\u062d \u0625\u062f\u0627\u0631\u0629 \u0623\u062f\u0627\u0621 \u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642 \u0641\u064a \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644 \u0623\u0643\u062b\u0631 \u0627\u0639\u062a\u0645\u0627\u062f\u064b\u0627 \u0639\u0644\u0649 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a. \u0633\u062a\u0639\u0645\u0644 \u0627\u0644\u062a\u0637\u0648\u0631\u0627\u062a \u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0648\u062a\u0639\u0644\u0651\u0645 \u0627\u0644\u0622\u0644\u0629 \u0639\u0644\u0649 \u062a\u062d\u0633\u064a\u0646 \u062f\u0642\u0629 \u0627\u0644\u062a\u0646\u0628\u0624 \u0648\u0627\u0644\u0623\u062a\u0645\u062a\u0629. \u0643\u0645\u0627 \u0633\u062a\u0645\u0643\u0651\u0646 \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u062d\u0642\u064a\u0642\u064a \u0645\u0646 \u0627\u0644\u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0627\u0644\u0641\u0648\u0631\u064a\u0629 \u0644\u0644\u062a\u063a\u064a\u0631\u0627\u062a \u0641\u064a \u0627\u0644\u0638\u0631\u0648\u0641.<\/p>\n

\u0633\u064a\u0648\u0641\u0631 \u0627\u0644\u062a\u0643\u0627\u0645\u0644 \u0628\u064a\u0646 \u0627\u0644\u0642\u0646\u0648\u0627\u062a \u0627\u0644\u0641\u064a\u0632\u064a\u0627\u0626\u064a\u0629 \u0648\u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0631\u0624\u064a\u0629 \u0645\u0648\u062d\u0651\u062f\u0629 \u0644\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644. \u0648\u0645\u0639 \u062a\u0637\u0648\u0631 \u062a\u0642\u0646\u064a\u0627\u062a \u0627\u0644\u0645\u0628\u0627\u0646\u064a \u0627\u0644\u0630\u0643\u064a\u0629\u060c \u0633\u062a\u0635\u0628\u062d \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629 \u0623\u0643\u062b\u0631 \u062a\u0637\u0648\u0631\u064b\u0627\u060c \u0645\u0645\u0627 \u064a\u062f\u0639\u0645 \u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0627\u0633\u062a\u062f\u0627\u0645\u0629 \u0648\u0627\u0644\u0645\u0631\u0648\u0646\u0629.<\/p>\n

\u0633\u062a\u0643\u0648\u0646 \u0645\u0631\u0627\u0643\u0632 \u0627\u0644\u062a\u0633\u0648\u0642 \u0627\u0644\u062a\u064a \u062a\u0633\u062a\u062b\u0645\u0631 \u0645\u0628\u0643\u0631\u064b\u0627 \u0641\u064a \u0642\u062f\u0631\u0627\u062a \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629 \u0641\u064a \u0645\u0648\u0642\u0639 \u0623\u0641\u0636\u0644 \u0644\u0644\u062a\u0643\u064a\u0641 \u0645\u0639 \u062a\u063a\u064a\u064a\u0631\u0627\u062a \u0627\u0644\u0633\u0648\u0642 \u0648\u062a\u0642\u062f\u064a\u0645 \u062a\u062c\u0627\u0631\u0628 \u0645\u0645\u064a\u0632\u0629 \u0648\u0645\u062e\u062a\u0644\u0641\u0629.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section el_id=”\u0627\u0644\u062e\u0627\u062a\u0645\u0629”][vc_row][vc_column][vc_column_text css=””]<\/p>\n

\u0627\u0644\u062e\u0627\u062a\u0645\u0629<\/h2>\n

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[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section el_id=”\u0627\u0644\u0645\u0635\u0627\u062f\u0631”][vc_row][vc_column][vc_column_text css=””]<\/p>\n

\u0627\u0644\u0645\u0635\u0627\u062f\u0631<\/h2>\n